START
110,000 ALL / month
- 2 episodes a month
- 6 clips a month
Podcast production agency · by Xpert Marketing
Your podcast, from idea to audience.
We take your brand's podcast from idea to launch and growth: strategy, audio and video recording, editing, publishing on every platform and clips for social media. Episode one is usually out 5–6 weeks after the first meeting.
Why a brand podcast
Why a branded podcast builds trust faster than ads.
01
Authority
When you talk with experts and clients about your industry, your brand becomes the place people come to for answers.
02
A month of content
One episode becomes a YouTube video, clips for Reels and TikTok, quotes, an article and a newsletter.
03
Relationships, not just views
Every guest is an hour of conversation with a partner, client or talent you want to know better.
What we do
How to start a podcast: Create → Record → Publish → Grow
Weeks 1–2
Create
Goal, audience, format, name, cover art and sound identity (jingle and sounds).
Weeks 3–4
Record
Guest and host prep, recording in the studio or on location, audio and video.
Week 5
Publish
Editing, trailer, Spotify, Apple Podcasts, YouTube and the RSS feed.
Week 6 onward
Grow
Clips, social media, ads, SEO and a report with the numbers every month.
The launch
From first meeting to episode one.
This is what a launch usually looks like. We set the exact calendar together in week one.
- Week 1
Strategy session
Why you are doing a podcast, for whom, and how we will measure it.
- Week 2
Format and identity
Name, episode structure, cover art, music and the guest list.
- Weeks 3–4
First recordings
A few episodes ready before launch, so the show starts with momentum.
- Week 5
Editing and trailer
The episodes, the first clips and the platform pages.
- Week 6
ON AIR
Episode one goes out, and growth begins.
Formats
Video podcast, interview or narrative?
Interview
One host, one guest, one topic. The fastest format to start with.
Narrative
A scripted story with voices and music, told over several episodes.
Video podcast
2–4 cameras for YouTube and vertical clips for social media.
Internal podcast
For your team: updates, onboarding and culture, in a format people actually listen to.
Package 3 · Podcast as a service
Your podcast as a monthly brand channel.
We look after the strategy, the production and the publishing rhythm.
GROW
210,000 ALL / month
- 4 episodes a month
- 16 clips a month
AUTHORITY
290,000 ALL / month
- 4 episodes a month
- 24 clips a month
- Media plan
Monthly packages apply to a 6-month contract.
Package 1 · One episode
From "record" to "publish".
For individuals, executives and brands who want one professional episode, with no monthly contract.
Professional episode
45,000 ALL excl. VAT / episode
- 90 min of studio time with an operator
- Multicam video + audio recording
- Episode edit up to 60 min
- Standard intro/outro and colour correction
- Thumbnail + master export
Premium episode
65,000 ALL excl. VAT / episode
- Everything in the professional episode
- + 6 subtitled clips for social media
Questions we hear
How do you start a podcast?
Start with your goal and audience, choose a format (interview, narrative or video podcast), prepare the name and identity, record a few episodes before launch and publish on Spotify, Apple Podcasts and YouTube. We take that path with you in 5–6 weeks.
What equipment do you need for a podcast?
For professional sound you need a broadcast microphone per speaker, headphones, a recorder or audio interface and, for a video podcast, cameras and lighting. In our Tirana studio everything is ready, together with a sound engineer.
How much does a branded podcast cost?
A single episode costs 45,000 ALL excl. VAT (65,000 ALL with 6 subtitled clips). As a monthly channel: START 110,000 ALL/month (2 episodes + 6 clips), GROW 210,000 ALL/month (4 episodes + 16 clips), AUTHORITY 290,000 ALL/month (4 episodes + 24 clips + media plan), on a 6-month contract.
How soon can we launch?
Usually 5–6 weeks from the first meeting to episode one: two weeks of strategy, two of recording, one to publish.
Do I need my own equipment?
No. You record in our studio in Tirana, or we bring a mobile setup to you.
Audio, video or both?
We recommend video. YouTube is one of the places people find podcasts today, and short clips feed your brand's social media.
Where is the podcast published?
On Spotify, Apple Podcasts, YouTube, Amazon Music and every app that reads RSS. We set it up for you.
Do you help grow the audience?
Yes. Clips for Reels/TikTok, posts, ads, SEO and a monthly report with the real numbers from the platforms.
Who hosts the podcast?
Usually someone from your brand who knows the subject. In the "Create" phase we decide the format together and get the host ready for the mic.
Do you work with companies outside Albania?
Yes, in Albanian and in English. Guests and teams abroad can join remotely.
Only need the studio?
Rent the studio from 2 hours (25,000 ALL) with the audio/video crew and record with your own team.